Earlier this year I was contacted by Vans to create a logo, poster, and various other artwork for their Surf Pro Classic 2016. I drew inspiration from late 80s and 90s surf artwork, and had a blast working on the project.

Sketchbook roughs

Logo development

Final logos & variations

Initial rough poster ideas
At this point the client asked for a specific design for the poster combining elements of the roughs.

Poster rough development & options

Rough colour options

Process

Final poster
